Our News

I feel like an anomaly among my fellow New York millennials in that I actually enjoy cooking my own meals. For many people, it's always, "I never have time," which usually means a leftover salad that's now wilted, lunch from the place downstairs or a Seamless delivery. I take pride in the fact that I can feed myself healthy meals, and it's actually helped in my…

Google officially became a hardware company on Tuesday. Not only did the company announce new Pixel phones (RIP Nexus), but the company also provided pricing and release dates for Google Home, its Amazon Echo killer, unveiled its mobile VR headset called Daydream View, Google Wi-Fi network extenders and Chromecast Ultra. See? A lot of hardware.   Joining me this week's MashTalk is Deputy Tech Editor Damon…

From phoning in your copy in the 1990s, to Facebook Instant Articles today, the media landscape is shifting. Where it goes is hard to pin down, but the general theme is a need for constant re-evaluation. Who could have predicted 20 years ago that tiny blocks of lights, sound and Gorilla Glass, in the pocket of almost everybody on your street, would be distributing news in…

Over 400 jobs were announced this week, with Leitrim the main beneficiary after VistaMed’s creation of a 163-strong facility at Carrick-on-Shannon. Leitrim, Limerick, Lisburn, Galway, Mayo and Dublin all benefitted from a raft of new jobs announcements this week, with Fitbit and VistaMed delivering the more eye-catching developments. A €10m investment in a new 45,000sq ft state-of-the-art R&D facility in Leitrim will see VistaMed, already the largest employer in…

Health and fitness band maker Fitbit is to establish its EMEA headquarters in Dublin, with plans to employ 50 people this year and up to 100 employees by the end of 2017. Fitbit’s new Dublin office will be headed by managing director Des Power, a seasoned tech executive, and will provide targeted support to the millions of Fitbit users across the EMEA region. The office will…

According to a recent survey by Demand Gen Report, 47 percent of B2B buyers consume three to five content pieces before engaging with a salesperson. Yet, more than 70 percent of marketers lack a consistent or integrated content strategy. What about you? Are you part of that statistic? If so, you’re not just leaving money on the table - you’re practically handing it to your competitors. The…

WhatsApp will soon be sharing user data with its parent company, Facebook. The change comes as the social network revamps its privacy policy to enable businesses to communicate directly with users of the platform. “People use our app every day to keep in touch with the friends and loved ones who matter to them, and this isn’t changing. But as we announced earlier this year, we want…

Google is starting to roll out the latest version of Android. If you have a Nexus device, you can grab the update now.   While many of the biggest improvements — like longer battery life, better security updates and VR-ready features — won't be immediately obvious once you get the update, there are still plenty of new features to get excited about. From new emoji and…

Following June’s landmark Brexit referendum in the UK, the jobs ship is in choppy waters. At the moment, Ireland is a happier port of call. This week, two very interesting reports emerged from Morgan McKinley, with jobs in Ireland dominant. On the one hand, a slight reduction in professional job opportunities in Ireland was offset by a stark drop in those looking for new jobs. On the…

Not every marketing plan is a good marketing plan. There are certain qualities it needs to meet to be able to do what it is supposed to do and be considered an effective plan that will convert customers and be successful. It is easy to tell a "potentially successful" marketing plan apart from a mediocre marketing plan. Generally, there is a framework that a killer marketing…